D&AD New Blood winners

Last night in London, D&AD revealed the winners of the 2017 New Blood Awards. The winners wowed the judges with their creative talents and received an esteemed accolade: a New Blood Pencil. Whittled down from thousands of entries with entrants from over 40 countries, this year’s awards once again reflect the best in young global creative talent.

Black Pencil Winner Mmmhmmmm

Black Pencil Winner Mm-hmm

173 Pencils were awarded in total, with one Black Pencil, three White and 32 Yellow. Winning entries spanned colourful works of art, hi-tech solutions, fought for important causes and exhibited pure craft.

Monotype

Monotype

The only Black Pencil this year was awarded to “Mm-hmm” in response to The National Autistic Society brief. Student creatives Hannah McNally and Martha Halliday from Kingston University drew on personal experience to create their winning film. Speaking about their winning project they said, “We know there are many joys and sorrows to autism, much like the ups and downs of life. Therefore, we did not want to sugar-coat the daily thoughts and concerns of the carers. We feel the hard-hitting message we are giving must be expressed more; to showcase the help and understanding The National Autistic Society provides families and individuals when they face the transition into adulthood.

Amazon Local

Amazon Local

To see all the winners please click here or go to inside.dandad.org

Sorry, Comments are Closed.

You'll have to take it up with the author...